About Us

We are a group of professionals from a variety of fields…mostly hospitality, travel, retail, IT, sales, marketing and social media….and it all adds up to ONLINE REPUTATION MANAGEMENT (ORM).

This team sums up to an approximate total of 90 (Ninety) years of experience dealing with “The Customer” and “The Internet”.

The R 360 Team

Willie D. Singh
Founder and Team Leader

Singh has been in the hospitality industry for 20 years. He started as a bellman and worked his way up to be a General Manager of various hotels in Manhattan. He has managed properties from 60 to 275 rooms. Through his career, he has managed independent hotels as well as Choice, Best Western and Wyndham flagged properties.

He then moved into hospitality and management consulting and developed a passion for “Online Reputation Management”. (ORM)

He strongly believes that in today’s world, a business can only succeed if the owners or managers take control of their online reputation.

Your customer is your biggest asset, and what he says about your business can make or break you.

​Hence he created these tools and services to help businesses with this aspect of management.

Technology alone or Human Experience by itself cannot achieve what is required in today’s competitive marketing landscape. In the “sharing economy” where customers share information at the speed of light, Willie put together a team of the knowledgeable experts, with a portfolio of technology tools to create R360 Consulting Inc.

He’s Our Guy That Knows Everybody.

Mark Merlino
VP Sales

Mark is the go to guy for showing you how our system can get you more bookings and revenue than you can imagine. He can tell you what products or combination of products will work for your specific business model, and make sure you get the information that will put you on top.

Our team believes in showing you, without a doubt that our system will make you prosper more than you can imagine in 2015 and beyond!!

Give him a call and see for yourself…..just talking to him is refreshing. His energy level keeps the rest of the team on their toes to deliver the best results at all times…

I have been an hotelier for over 20 years and know what it takes to gain the edge on your competition!

Let Mark share with you our thoughts.  No obligation and only a 10 minute call!!

Our Motto…..We Have to Earn Your Business!

His Motto…..We Have to Earn Your Business!

The Brains behind the Vision.

Brij Garab

Brij holds a Master’s Degree in Computer Science (Artificial Intelligence/Machine Learning) from the University of Utah. He has 15 years industry experience in Advanced Analytics and Data Mining. He also has 10 years’ experience in the hospitality industry. This combination of these two fields of knowledge culminated in the creation of a product that is unique and caters to the need of businesses to be able to take control of reviews in the online world.

Michael Webster
Team Training and Quality Control

Michael Webster is a graduate of Princeton and has 20 years’ experience in sales and marketing in the hotel and tour and travel fields. His command of the languages (English and French) plus his marketing skills make him the right person to make sure all reviews are responded to keeping the three criteria in mind…Operations, Sales and Marketing.

Chuck D’Costa
Response Consultant

Chuck has been in the hospitality industry for 30 years, from running the front office, to being a Revenue Manager and then a General Manager for different flagged properties. He does not say much, but gets the job done. He is in charge of our team that responds to each review and coordinates the use of key words in the responses…to help our clients get more exposure and rank higher in search engines in this competitive market.

The Key Words Specialist….Mr. IT

Gupta is an IT professional who specializes in SEO and Key Words. He does the research on key words that need to be used in each of our hotels’ responses so as to increase their visibility and placement in search engines. That is one of our main criteria in our response package that we use to market our hotels.

He also manages our website team, and makes sure the product is optimized and custom made to our clients’ need.

Sheena Dee
Social Media Nerd

A 5th year student of B. Arch at Pratt, Sheena takes care of creating Facebook pages for our clients at GrowMyRatings.com, so that reviews can be posted on them and the page is kept up to date.

This generation is better at social media and we use that strength to add to the skills of our team. Not bad, when you get paid to be on Facebook.  She also coordinates with the rest of the team for our Social Media Package……and keep the Facebook, Instagram and Twitter pages dynamic and up to date. Some of this work is being outsourced to get the best results.

Other Projects


VRFL.COM is being created by R360 Consulting in partnership with an IT group to create a Vacation Rental Listing Portal for Florida. VRFL stands for Vacation Rentals Florida. Click here to go to that website.


Our Clients’ Vanity websites will have pages on this portal along with links to hotel deals and promotions that are trending in the market. This portal will help our clients get direct bookings and bypass the OTAs. For hotels that are not our clients but that have great deals, they will be featured as well to get traffic and a loyal following.

This website will have a blog that will feature various destinations, happening event, and cool places to visit. Guest articles and insights are welcome to be featured on this website. Approximate Launch……April 2015….Click here for beta sight.



R360 Consulting manages the operations marketing for VRFL Capital Group and all their assets. They specialize in vacation rentals in the Disney area of Orlando Florida.


R360 Consulting has a portfolio of around 20 domain names that will be developed into websites based on a revenue stream based on Google Ads and PPC. Developed turnkey websites are available to buy if interested. We also buy and sell domains. Contact us for more details.


R360 has a strategic partnership with Noon Travels and the synergy between the two helps our existing clients in the hotel industry to benefit from this partnership by referring the group business as well as individual travel. Click here for more details on Noon Travels.